Research groups

The research project aims to explore, through a qualitative approach, certain elements, both economic and non, in order to identify the potential and the critical aspects of crowdfunding, with particular reference to the development of this alternative fundraising mechanism in Italy. The research project intends to investigate the degree of knowledge about the crowdfunding that the potential users (firms) have and to understand the motivations that drive firms to use this channel for fundraising. More specifically, it is important to assess which factors determine the decision to use a crowdfunding campaign instead of a traditional funding channel to finance a project. This analysis also allows us to identify the factors that can lead a firm not to choose crowdfunding as a source for new financing, highlighting in this way elements that can limit the crowdfunding potential to grow and spread. These objectives have already been partly achieved by an exploratory study within Vicenza, through the use of interviews and focus groups.