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A network perspective of cognitive and geographical proximity of sustainable tourism organizations: evidence from Italy  (2024)

Authors:
Blasi, S; Fano, S; Sedita, Sr; Toschi, G
Title:
A network perspective of cognitive and geographical proximity of sustainable tourism organizations: evidence from Italy
Year:
2024
Type of item:
Articolo in Rivista
Tipologia ANVUR:
Articolo su rivista
Language:
Inglese
Referee:
No
Name of journal:
INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT
ISSN of journal:
0959-6119
N° Volume:
36
Number or Folder:
2
Page numbers:
478-504
Keyword:
Social network analysis; Sustainable tourism; Web data mining; Text analysis; Machine learning
Short description of contents:
PurposeThis research aims to contribute to the literature on sustainable hospitality and tourism by applying social network analysis to identify sustainable tourism business networks and untangle the role of cognitive and geographical proximity in their formation. Design/methodology/approachData mining and machine learning techniques were applied to data collected from the websites of tourism companies located in northeastern Italy, namely, the Veneto region. Specifically, the authors used Web scraping to extract relevant information from the internet. FindingsThe results support the existence of geographical clusters of tourist accommodation providers that are linked by strong cognitive proximity based on sustainability principles that are well communicated via their websites. This does not appear to be greenwashing because companies that have agreed on sustainability principles have also implemented concrete actions and tend to signal these actions through a variety of sustainability certifications. Practical implicationsThe results may guide tourism managers and policymakers in developing tourism initiatives directed at the creation of fruitful collaborations between similarly oriented organizations and methods to support clusters of sustainable tourism accommodation. Identifying sustainable tourism networks may assist in the identification of potential actors of change, fueling a widespread transition toward sustainability. Originality/valueIn this study, the authors adopted an innovative methodology to detect sustainability-oriented tourism business networks. Additionally, to the best of the authors' knowledge, this study is one of the first to simultaneously explore the cognitive and geographical connections between tourism businesses.
Note:
AJG 3
Product ID:
131074
Handle IRIS:
11562/1082189
Last Modified:
January 25, 2025
Bibliographic citation:
Blasi, S; Fano, S; Sedita, Sr; Toschi, G, A network perspective of cognitive and geographical proximity of sustainable tourism organizations: evidence from Italy «INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT» , vol. 36 , n. 22024pp. 478-504

Consulta la scheda completa presente nel repository istituzionale della Ricerca di Ateneo IRIS

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