Francesca Simeoni

fs,  September 15, 2011
Position
Associate Professor
Academic sector
ECON-07/A - Management
Research sector (ERC-2024)
SH1_11 - Innovation, research & development, entrepreneurship

SH1_12 - Management; operations management, international management

SH1_14 - Strategy, operation research

Research sector (ERC)
SH1_10 - Management; organisational behaviour; operations management

Office
Polo Santa Marta,  Floor 2,  Room 2.83
Telephone
+ 39 045 802 8160
E-mail
francesca|simeoni*univr|it <== Replace | with . and * with @ to have the right email address.

Office Hours

Thursday, Hours 10:30 AM - 12:30 PM,  

Curriculum

Francesca Simeoni is an Assistant Professor in Management since 2005. She obtained the Ph.D. at the University of Naples “Parthenope” in February 2003. Since 2017 she is a member of the of the Student Teaching Commission for the Department of Business Administration.
 
Her main research interests are:
  • fair trade and valorisation and sustainability of the territories
  • destination management  and En plein air tourism
  • entrepreneurship, SMEs development and decisional processes
She is Scientific Responsible for the research "Graphic category in Confartigianato - Verona: profile and needs of services", EBAV financing. She is member of the research group for the project "Measuring the economic impact of cultural events: Tocatì - International Festival of Street Games", financing for JOINT PROJECTS 2017. She is member of the research group "Sustainability of SMEs in Italy", University of Verona and University of Salerno, scientific director prof. Alex Douglas, Management University of Africa.
Her publications are mainly on International conference proceedings, monographs and international journals.
 
Selected paper for P. Castellani, F. Simeoni, G. Giacon, “Festival Tocatì: una buona pratica nella tutela e valorizzazione dei beni culturali immateriali”.
 
For the third mission, since 2017 she is Scientific responsible of the "Altromercato Campus" event, a day with a review of meetings on the theme of fair trade, which sees as the organizing body CTM Altromercato soc. coop. in Partnership with the University of Verona. In addition, she is proponent and teacher of the workshop "From the idea, passing through the project, to the enterprise", Kids University.
 

Modules

Modules running in the period selected: 54.
Click on the module to see the timetable and course details.

Course Name Total credits Online Teacher credits Modules offered by this teacher
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2024/2025)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi P-Z] (2024/2025)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2023/2024)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi P-Z] (2023/2024)   9  eLearning
PERCORSO 60 CFU CLASSE A045 Didattica della gestioni di impresa (2023/2024)   1  eLearning
Master in Management dei servizi sociosanitari Struttura e analisi del business plan (2023/2024)   4    (Struttura e analisi del business plan 1)
Master's degree in Languages for Communication in Tourism and Commerce Digital and interactive marketing for goods and services [Cognomi A-L] (2022/2023)   9  eLearning
Master's degree in Languages for Communication in Tourism and Commerce Digital and interactive marketing for goods and services [Cognomi M-Z] (2022/2023)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2022/2023)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi P-Z] (2022/2023)   9  eLearning
Bachelors' degree in Business Administration and Management Business management (2021/2022)   12  eLearning 1.5 
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2021/2022)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi P-Z] (2021/2022)   9  eLearning
Bachelors' degree in Business Administration and Management Business management (2020/2021)   12  eLearning 1.5 
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2020/2021)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi P-Z] (2020/2021)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2019/2020)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi P-Z] (2019/2020)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2018/2019)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi F-O] (2018/2019)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2017/2018)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi F-O] (2017/2018)   9  eLearning
Advanced/Professional Development course in New profession - Cycling promotor Aspetti gestionali-commerciali e sportivi (2017/2018)   2    0.33  TURISMO E MARKETING TURISTICO
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2016/2017)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi F-O] (2016/2017)   9  eLearning
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2015/2016)   9   
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi F-O] (2015/2016)   9   
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2014/2015)   9    (Parte I)
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi F-O] (2014/2015)   9    (Parte I)
TFA A017 Economics and legal studies (secondary school) Didattica dell'economia e gestione delle imprese (2014/2015)   6    DIDATTICA
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2013/2014)   9   
PAS A017 Economics and business studies Didattica dell'economia e gestione delle imprese (2013/2014)   6    PARTE I
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Cognomi A-E] (2012/2013)   9   
TFA A017 Economics and legal studies (secondary school) Didattica dell'economia e gestione delle imprese (2012/2013)   6    (PARTE I)
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Tur] (2011/2012)   9   
Specialisation course in Retail Management Service management e Customer Satisfaction [CInt] (2011/2012)   3.5   
Master's degree in Languages for Communication in Tourism and Commerce Advanced marketing for goods and services (2010/2011)   9    (Modulo 2)
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [CInt A-L] (2010/2011)   9    (Modulo 1)
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Tur] (2010/2011)   9    (Modulo 1)
Master’s degree in Publishing and Journalism Management for businesses in the publishing sector (2009/2010)   12    12 
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Tur] (2009/2010)   9   
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [CInt pari] (2008/2009)   9   
Bachelor's degree in Languages and Cultures for Tourism and International Commerce Principles of management [Tur] (2008/2009)   9    Modulo 1
Specialized Degree in the Design and Realisation of highly complex social service operations Public Service Company Economics and Management (2008/2009)   4   
Bachelor's degree in Languages and Culture for Tourism and International Commerce (until 2007-2008) (not running) Business management [Commercio Internazionale] (2007/2008)   6   
Bachelor's degree in Languages and Culture for Tourism and International Commerce (until 2007-2008) (not running) Business management [Turismo] (2007/2008)   6   
Specialized Degree in the Design and Realisation of highly complex social service operations Public Service Company Economics and Management (2007/2008)   4   
Bachelor's degree in Languages and Culture for Tourism and International Commerce (until 2007-2008) (not running) Business management [Commercio Internazionale] (2006/2007)   6   
Bachelor's degree in Languages and Culture for Tourism and International Commerce (until 2007-2008) (not running) Business management [Turismo] (2006/2007)   6   
Specialized Degree in the Design and Realisation of highly complex social service operations Public Service Company Economics and Management (2006/2007)   4   
Specialized Degree in the Design and Realisation of highly complex social service operations Organisation and Management of Labour and Human Resources (2005/2006)   4   
Specialized Degree in the Design and Realisation of highly complex social service operations Public Service Company Economics and Management (2005/2006)   4   
Degree in Languages and Culture for Tourism Management Tourist Company Economics and Management [Matricole dispari] (2005/2006)   6   
Degree in Languages and Culture for Tourism Management Tourist Company Economics and Management [Matricole pari] (2005/2006)   6   

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Di seguito sono elencati gli eventi e gli insegnamenti di Terza Missione collegati al docente:

  • Eventi di Terza Missione: eventi di Public Engagement e Formazione Continua.
  • Insegnamenti di Terza Missione: insegnamenti che fanno parte di Corsi di Studio come Corsi di formazione continua, Corsi di perfezionamento e aggiornamento professionale, Corsi di perfezionamento, Master e Scuole di specializzazione.

Research groups

SMEs’ competitiveness
The research group intends to investigate the competitive capacity of Italian SMEs, a type of firm that characterize the entrepreneurial structure of the country. SMEs are overall 99% of all enterprises in Italy, contributing to the generation of about 70% of the national value added and absorbing more than 80% of employees in country.
Confartigianato: profile and service needs of the members
The research group intends to investigate the characteristics and problems of the management of the trade associations and the need to employ managerial tools to improve the quality of the services provided by the associations to their members.
DMO - Strategic planning of tourism destinations
The Research Group “DMO – Strategic planning of tourism destinations” aims to contribute to the strategic planning and management of tourism destinations, with a particular focus on the city of Verona.
Enterprise 4.0 and digital transformation for micro, small and medium businesses in Verona
The research group acts in synergy with Punto Impresa Digitale of the Chamber of Commerce to provide answers to the digital development needs of 100 Verona’s firms and is linked to the analogous research group at the Department of Computer Science.
Alternative ways of financing and the citizens’ engagement: an analysis of the business models
The objective of the research group is to analyse the alternative ways of financing and mechanisms for the community’s engagement and to investigate the possible development of the business model of the organizations involved.
Service quality, brand equity and brand reputation of water utilities
This research group aims to measure service quality, brand equity and reputation of water utilities according to the perceptions of different stakeholders (e.g. citizens, firms, public administrations).
Tocatì - economic impact of cultural events
The Research Group “Tocatì – economic impact of cultural events” aims to assess the direct economic impact of Tocatì – International Festival of Games in the Streets on the city of Verona.
Research interests
Topic Description Research area
Destination management Study of tourist destinations and local tourism systems and their impact. Particular emphasis is placed on the study of the motivations behind the choice of destination by tourists and their subsequent level of satisfaction. Analysis of the Destination Management Organization (DMO): structure and performance. Qualitative research (with focus groups and interviews) and quantitative (with data collection and processing through the use of SPSS). Tourism management
Tourism management
En plein air tourism Study of demand and supply that revolves around tourism en plein air. In particular, it analyzes the motorhome sector, the main "vehicle" of itinerant tourism and the accommodation facilities dedicated to it. Use of tools for qualitative research (primarily focus groups and interviews) and, in part, for quantitative research (basic statistical tools). Tourism management
Tourism management
Fair trade Study of the development of fair trade in Italy and in the world. Analysis of business problems (business models), distribution channels and consumer behavior. Case studies, benchmarking analysis, content analysis as well as continuous updating of information with interviews and focus groups. CSR, sustainability and business ethics
CSR, sustainability and business ethics
Public utilities management Analysis of the peculiarities of service delivery and service management in the context of public utilities (in particular with regard to water and energy services). Use of instruments such as service flowcharting and service blueprinting for the service design. Application of stakeholder engagement models aimed at promoting more sustainable consumption behaviors among firms, institutions and citizens. Service management
Service management
Decisional processes Study of decision-making processes at the base of the birth of companies and their subsequent development. Analysis of organizations in their different forms and models of decision-making processes. Qualitative research with case analysis and benchmarking. Entrepreneurship
Entrepreneurship
SMEs development Analysis of the distinctive characteristics of SMEs, in particular focus on success factors and / or failure. Analysis of the peculiarities of small and medium-sized Italian companies, but deepening and comparison of evidence at national and international level. Purely quantitative research (basic statistical models). Entrepreneurship
Entrepreneurship
Valorization and sustainability of the territories Study of the different opportunities for territorial development in a sustainable way (from an economic, environmental and social point of view). Analysis of cultural events for the sustainable development and deepening of the ecomuseum realities. Study of the impact and the problems, including also organizational and financing problems. Qualitative research with case analysis and benchmarking and quantitative research with basic statistical analysis. CSR, sustainability and business ethics
CSR, sustainability and business ethics
Projects
Title Starting date
La categoria grafica in confartigianato - Verona: Profilo e bisogni di servizi 2/1/18
Measuring the economic impact of cultural events: Tocatì – International Festival of Street Games 1/1/18
Tra consuetudine e cambiamento nei processi decisionali aziendali 10/1/05
Erogazione di servizi complessi: coordinamento e gestione della relazione con il cliente 7/1/05
Service Management per l'azienda viaggi 6/1/04
La misurazione del grado di coordinamento nei Sistemi Turistici Locali (2004) 1/1/04
Sfide per le imprese locali di pubblici servizi in un contesto in forte evoluzione 6/15/03
Sfide per le imprese locali di pubblici servizi in un contesto in forte evoluzione (continuazione, anno 2003) 6/15/03





Francesca Simeoni
Office Collegial Body
Teaching Committee for Foreign Languages and Literatures - Department Foreign Languages and Literatures
Comitato scientifico del Corso di Perfezionamento e aggiornamento professionale in Cost & Revenue - Department Economics
Comitato Scientifico del Corso di perfezionamento e aggiornamento professionale in Esperto promotore della mobilità ciclistica - Department Neurosciences, Biomedicine and Movement Sciences
Comitato scientifico del Corso di perfezionamento e aggiornamento professionale in Project Management: dal progetto al business - Department Economics
Comitato scientifico del Corso di Perfezionamento e di Aggiornamento professionale in Nuova figura professionale – promotore della mobilità ciclistica - Department Neurosciences, Biomedicine and Movement Sciences
member Comitato Scientifico del Corso di perfezionamento in Management dei sistemi per i servizi sociali e sociosanitari - Department Management
Comitato Scientifico del Corso di perfezionamento in Management economico-finanziario dell'ente locale - Department Management
Comitato scientifico del Corso di perfezionamento in Middle manager commerciale. Guidare i collaboratori all’interno dell’azienda e nella struttura di vendita - Department Management
Comitato Scientifico del Corso di Perfezionamento in Sales Management. Guidare i collaboratori nella reta di vendita e in azienda
Scientific Committee for the 1st level Master in Project Manager ( building and plants) - Department Economics
Comitato Scientifico del Master in Management dei servizi sociosanitari - Department Management
Comitato Scientifico del Master Universitario di primo livello in Mediazione Linguistica per la Qualità dei Servizi al Pubblico (FSE)
Comitato Scientifico del Master Universitario in Editoria: Progettazione e Management (I livello) - Department Cultures and Civilizations
Comitato Scientifico del Master Universitario in Management della cultura digitale. Editoria, archivi e biblioteche nell’era del 2.0 (I livello) - Department Cultures and Civilizations
Comitato scientifico del Smart Energy Management. Gestire i processi di efficienza energetica in azienda - Department Management
member Consiglio del Dipartimento di Management - Department Management
Consiglio della Scuola di Economia e Management
Personale Docente del Dipartimento di Economia Aziendale
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